Faster creative output
End-to-end AI marketing automation vs. manual production
I build the growthsystemsyour team is stilldoing by hand.
Conversion-first creativePsychology-led funnelsAI growth systemsOrganic revenue loops
Shalini Verma — AI Automation & Growth Marketing Specialist. 7+ years across AI SaaS, B2B lead-gen, and luxury brand-building. I replace days of manual marketing with one automated system — then wire it to revenue.
01
Attract
GEO · SEO · content
02
Convert
copy · UX · funnels
03
Automate
agents · workflows
04
Compound
loops · revenue
Organic revenue
Early-stage AI SaaS, zero paid spend — Meta, Pixel & GA4 from zero
Manual reporting
Cron + Slack pipelines surface daily growth opportunities automatically
Lead-gen engine
AI B2B system (research + cold email + SMS) replaced manual prospecting
Services · retainers · sprints
Marketing that ships
working systems, not decks.
For founders and marketing leads who want an operator who designs, builds, and runs AI-powered growth — with brand polish and conversion discipline.
01
AI Marketing Operating System
I design and build the full pipeline: ideation → copy → creative → distribution → reporting. Claude Code, MCP, Python, Fal.ai — wired so your team stops copy-pasting between tools.
- Multi-agent content & creative workflows
- MCP integrations into live analytics
- Cron / Slack automation for daily signals
- Prompt systems with evaluation & guardrails
Most requested
02
Growth & GTM Sprints
Organic-first growth with tracking that actually answers “what’s working?” — from zero setup to revenue loops. Funnels, onboarding copy, and conversion systems rooted in consumer psychology.
- GTM strategy + channel prioritization
- GA4, Meta Pixel, GTM, conversion events
- Landing page UX & psychological copy
- Retention, onboarding & churn levers
03
B2B Pipeline & GEO
Outbound engines and AI-search visibility. Audience research, cold email + SMS systems, technical SEO, and Generative Engine Optimization so you show up where buyers (and LLMs) look.
- AI lead-gen (research + outreach automation)
- Keyword & topic cluster architecture
- Programmatic SEO / structured content
- GEO for LLM & AI-search discoverability
Selected experience
Where the systems
were built in the wild.
imagera.ai Canada · Remote
Own the growth machine for an AI product — automation, tracking, brand, and organic revenue.
- Built & operate end-to-end AI marketing automation (Python · Claude Code · MCP · Fal.ai) — 4× creative throughput.
- Engineered MCP integrations so Claude pulls live product analytics and writes evidence-based reports — fewer hallucinations, faster decisions.
- Shipped Cron-scheduled Slack pipelines that surface daily growth opportunities; eliminated manual weekly reporting.
- Organic-first GTM to $100–150/day revenue with zero paid; stood up Meta Business Suite, Pixel, GA4 & conversion tracking from zero.
- Designed automated GEO + AI SEO workflows (structured pages & blogs) to lift LLM visibility.
- Defined product site layout & brand voice; embedded consumer psychology into onboarding and landing copy; coordinated parallel freelancers.
PropZella Ontario · Remote
Architected the acquisition stack for a B2B real-estate tech motion.
- Built an AI-powered B2B lead-gen engine (audience research + cold email + SMS) that eliminated manual realtor prospecting.
- Integrated AI for competitor analysis and web-scraped data aggregation to sharpen ICPs.
- Led technical SEO, keyword clustering, topic-cluster strategy, and social for organic acquisition.
- Designed website UI/UX with GA4 + Tag Manager, funnel analysis & conversion events — improved engagement, cut drop-off.
Tola and Carat Jewellers Delhi
Luxury brand creative + psychology-led conversion over 2.5 years.
- Scaled social presence; broadened reach and engagement through conversion campaigns.
- Applied behavioural frameworks (habit formation, cognitive biases, persuasion) to visual merchandising and brand storytelling.
- Coordinated cross-functional teams & freelancers; managed production lifecycles and inventory systems.
JIMS Rohini Delhi
Taught manufacturing, QC metrics & operations; turned dense technical material into clear classroom delivery for large cohorts.
Operating stack
The tools I wire
into one system.
AI & Automation
Growth & Marketing
SEO · GEO · Analytics
Build & Ops
The operator
Psychology in the strategy.
Systems in the execution.
Most “AI marketers” paste prompts. I design the machine around the business — data in, decisions out, creative that still sounds human.
My edge is the blend: Master’s-level psychology coursework and years in luxury brand creative, plus hands-on engineering of automation (Claude Code, MCP, Python, analytics pipelines). That means campaigns that persuade and infrastructure that scales without a 10-person team.
Based in Toronto, Ontario. Work remote with companies across Canada and beyond. Prefer contract and consulting engagements where ownership is clear and outcomes are measurable.
Education
B.A. Psychology · IGNOU
Advanced coursework, Psychological Sciences (Master’s level)
Diploma, Jewellery Designing · IIGJ Delhi & Mumbai
Earlier path
Assistant Psychologist internship · Merchandising & design roles in jewellery — the brand craft that still shapes how I think about desire and conversion.
Let's build your next campaign
Tell me what you’re
trying to grow.
Share a short brief — product, stage, bottleneck, timeline. I’ll reply with fit, approach, and how a contract engagement could look.